According to a 2015 survey done by Microsoft, the average person’s attention span is now only 8 seconds long—which is 4 seconds shorter than it was 15 years ago. This means that the average human now has a shorter attention span than a goldfish. With the millions of advertisements in social media and television, hundreds of posters on the streets, and tons of brochures handed out every day, how can your small business compete and stand out? A great graphic designer in Ireland can help.
You must consider multiple factors to hire a graphic designer in Ireland that is perfect fit for your business. First, look at the design company’s history. How long have then been in business and how many clients have then served? Ask for their portfolio, too. Have they worked for a business that is similar to yours? Look at what they have done for that client.
Then, ask about their process. How will they ensure consistency in your campaign? Strong consistent branding is essential in customer retention. When we see Nike’s swoosh logo, you instantly identify the brand even without text. A good graphic designer in Ireland knows this and will make it a point to keep your brand consistent throughout their work—from your posters down to your menus, online and print advertisements, website, brochures etc.
It’s also a good idea to hire a full service graphic design company in Ireland so that you don’t have to go elsewhere. They should be able to handle all of your company’s graphics and visual needs—from animated explainer videos to logos, brochures, and even web design. Look for a company that values you as a customer and is committed to improving your bottom line by providing high-quality work at a reasonable price.